Not sure what PR actually is? You're not alone. PR often feels like a dark art, shrouded in mystery and something that only industry insiders can do.  Well not anymore. In this episode we get to the bottom of what PR actually is. Join me, small business PR expert, Pippa Goulden, where I'll be clearing it up once and for all and showing you why PR is so much more than press coverage. And don't worry if you're confused about what PR will do for your business. We'll also be exploring all the different things that PR is great for and why you should be doing it as an entrepreneur, innovator, small business owner, in-house team or founder.  And once you've had a listen you can: - Follow me on instagram <a href="https://www.instagram.com/pippa_the.pr.set/">@pippa_the.pr.set </a>or LinkedIn (<a href="https://www.instagram.com/pippa_the.pr.set/">@Pippa Goulden</a>) for more tips and insight into the world of PR - Join my DIY PR membership using the code POD50 to get 50% off your first month - this will give you all the knowledge and confidence you need to get results for yourself. Have a look <a href="https://www.theprset.com/DIY-Membership">here </a> - Work with me 1-2-1 in my brand new <a href="https://www.theprset.com/Kickstart-Pr-Accelerator">Kickstart: The PR Accelerator</a> which is a hyper-focused, action-taking, results focused programme that's all about getting you great PR results for your business, with me supporting you all the way. - Or if you just want to hand it all over to me to do for you, I can do that too Find out more at <a href="https://www.theprset.com">www.theprset.com</a> and book a discovery call with me to chat more<a href="https://calendly.com/theprset/discovery-call"> here</a> or email me pippa@theprset.com

Not sure what PR actually is? You're not alone. PR often feels like a dark art, shrouded in mystery and something that only industry insiders can do. Well not anymore. In this episode we get to the bottom of what PR actually is.Join me, small business PR expert, Pippa Goulden, where I'll be clearing it up once and for all and showing you why PR is so much more than press coverage.And don't worry if you're confused about what PR will do for your business. We'll also be exploring all the d...

1. What is PR? And What Will It Do For Your Business?