In this episode, Ryan James shares five of his favourite SaaS marketing campaign ideas that have generated thousands of leads for his clients.Takeaways<ul><li>Create a separate brand newsletter rather than an own-brand newsletter.</li><li>Use aggregated data to create a benchmarking ebook or report that provides insights and comparisons for your target audience.</li><li>Implement a waitlist campaign to generate interest and build a list of potential customers before launching a product or feature.</li><li>Create a scorecard, a survey or assessment tool that provides a score and recommendations based on the user's responses.</li><li>Offer free strategy calls or audits to help potential customers solve their problems and build a relationship before pitching your product.</li></ul>Join the SaaS Marketing Weekly Newsletter here: <a href="https://saasmarketingweekly.com/">https://saasmarketingweekly.com/</a> Check out Ryan’s agency, Rocket SaaS, here: <a href="https://rocket-saas.io/">https://rocket-saas.io/</a> Send podcast guest pitches to: <a href="mailto:info@rocket-saas.io">info@rocket-saas.io</a>

In this episode, Ryan James shares five of his favourite SaaS marketing campaign ideas that have generated thousands of leads for his clients.TakeawaysCreate a separate brand newsletter rather than an own-brand newsletter.Use aggregated data to create a benchmarking ebook or report that provides insights and comparisons for your target audience.Implement a waitlist campaign to generate interest and build a list of potential customers before launching a product or feature.Create a scorecard, a...

#01: Five B2B SaaS Marketing Campaigns You Must Try