Introducing Ellie Rubinstein

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How transcripts enhance accessibility and improve content discoverability. Ellie Rubinstein, head of Pocket Casts, explains how transcripts serve as written versions of podcast episodes, making them searchable and enabling better audience engagement. In a crowded content environment, by attaching transcripts to their episodes using the Podcasting 2.0 tags, podcasters can increase their reach and visibility on search engines. Additionally, 2.0 transcripts allow creators to maintain control over their content, ensuring accuracy and authenticity, especially when it comes to correcting AI-generated text.Find podcasting resources, links and extra listening at <a href="https://Creativityfound.co.uk/podcasting" target="_blank">Creativityfound.co.uk/podcasting</a>DisclaimerThings change. Technologies improve. What is discussed in this episode is correct as of end 2024 or early 2025.Support the showYou can <a href="https://buymeacoffee.com/creativityfound" target="_blank">financially support Podcasting 2.0 in Practice here</a>. Thank youWith thanks to:Cover design by <a href="https://www.creativityfound.co.uk/thepinkoctopus" target="_blank">The Pink Octopus</a>Theme music City Vibe from KetsaAdditional music Nova Search available on Pixabay

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Podcasting 2.0 in Practice

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