Want to know the quickest way to kill your posting love affair? Go from “sharing” to “content creating.” (Assuming you even fancy it at all.)But when you have a business that relies on making organic sales through social media, you have no choice but to get over that repulsion…right? Nope!  Like most things in biz-life, you just gotta work smarter-not-harder…in this case → replacing ‘content creating’ with ‘ content repurposing.’ Repurposing content sounds like one thing, but it is waaaa-hayyy-hayyyy more than that - it’s an umbrella baby, and I’ve got ideas raining on ya left and right. Quick overview of what we cover: <ul><li>Why it’s a-ok to honor your Inner Lazy Person and repurpose content!</li><li>The exact step-by-step process I follow to use IG insights as Zuc intended</li><li>The metric that you should be paying the MOST attention to out of likes, shares, comments, saves, + follows (and one you’re probs overlooking)</li><li>How to tell if you’re Living La Vida Engagement, or if vanity metrics are tripping you up</li><li>My favorite content databases to simplify repurposing (and make it delegatable!)</li><li>Why chasing your tail is more efficient than not tagging your content</li><li>‘When was your LMP?’ aka, the woo-woo-would-you-like-to-make-this-WAY-easier method of content creation (really!!)</li><li>Content banking/repurposing is a rinse+repeat skill – one that I’m teaching in my upcoming Sustainable Growth Lab</li></ul> RESOURCES: <ul><li><a href="http://soulpreneur.co/membership">Click here</a> to join Adriane’s Scalable Foundations Membership</li><li><a href="https://www.soulpreneur.co/lab">Click here</a> to get on the waitlist for Sustainable Growth Lab</li><li><a href="https://www.soulpreneur.co/agency">Click here</a> to work with Adriane and the Soulpreneur Agency</li></ul> LET’S CONNECT: <ul><li>Follow Soulpreneur: <a href="https://www.instagram.com/soulpreneur_co">@soulpreneur_co</a></li><li>Follow Sustainable Scaling: <a href="https://www.instagram.com/sustainablescaling">@sustainablescaling</a> </li><li>Follow Adriane <a href="https://www.instagram.com/adrianegalea">@adrianegalea</a></li><li>Visit the website: <a href="https://www.soulpreneur.co">soulpreneur.co</a></li></ul> - - - - - - - - - - - - - - - - Loved this episode? If you leave a review or share it with your friends on social, my team will send you a copy of one of our favorite business resources! Take a screenshot and email it over to us at <a href="mailto:support@soulpreneur.co">support@soulpreneur.co</a> or DM it to <a href="https://www.instagram.com/sustainablescaling/?hl=en">@sustainablescaling</a> This episode was first published at <a href="https://sustainablescaling.co/038">SustainableScaling.co/038</a>

Don’t Feel Like Creating Content? Do This Instead!