Shifts in market behavior are an inevitable part of business. When that shift happens to be forecasted as any kind of economic downturn, people can get a little squirrely. You know what squirrels can’t stand? Information! Today, we’re talking about the ways in which your business can continue to grow – even thrive – during a recession. And it all comes down to understanding DAVE. No, this DAVE is not your friendly, and mildly helpful next-door neighbor.  It’s an acronym for: <ul><li>Discern</li><li>Adapt</li><li>Value</li><li>Empathize</li></ul>Learning to integrate these skills into your business is key to thriving in an economic downturn.Quick overview of what we cover: <ul><li>Why looking for opportunity vs. disaster is your discernment tell </li><li>How to kick confirmation bias to the curb using data analysis and objective intuition </li><li>How to tell if you’re thinking with your Magic Brain or your Logic Brain</li><li>How to find more ways for people to say, ‘yes’ (and why this does NOT mean lowering your prices)</li><li>Why adaptation → innovation → trendsetting</li><li>How adding value, valuing your people, and expressing your own value changes in a recession</li><li>When to use “I understand” statements to influence purchasing (and when they come off as icky manipulation)</li><li>The important ways DAVE informs your #Why</li></ul>RESOURCES: <ul><li><a href="http://soulpreneur.co/membership">Click here</a> to join Adriane’s Scalable Foundations Membership</li><li><a href="https://www.soulpreneur.co/lab">Click here</a> to get on the waitlist for Sustainable Growth Lab</li><li><a href="https://www.soulpreneur.co/agency">Click here</a> to work with Adriane and the Soulpreneur Agency</li></ul>LET’S CONNECT: <ul><li>Follow Soulpreneur: <a href="https://www.instagram.com/soulpreneur_co">@soulpreneur_co</a></li><li>Follow Sustainable Scaling: <a href="https://www.instagram.com/sustainablescaling">@sustainablescaling</a> </li><li>Follow Adriane <a href="https://www.instagram.com/adrianegalea">@adrianegalea</a></li><li>Visit the website: <a href="https://www.soulpreneur.co">soulpreneur.co</a></li></ul>- - - - - - - - - - - - - - - -Loved this episode? If you leave a review or share it with your friends on social, my team will send you a copy of one of our favorite business resources! Take a screenshot and email it over to us at <a href="mailto:support@soulpreneur.co">support@soulpreneur.co</a> or DM it to <a href="https://www.instagram.com/sustainablescaling/?hl=en">@sustainablescaling</a> This episode was first published at <a href="https://sustainablescaling.co/033">SustainableScaling.co/033</a>

How Your Business Can Thrive During Economic Downturn