Finding a second-in-command to execute the vision of a growing business may well be the most integral part on the path to sustainability.For the second installment of the Visionary/Integrator series, I interviewed an incredible ‘integrator’ – COO, Laura Marston. Fair warning – Laura’s episode is packed with clutch-your-pearls moments of tenderness. Her insights on what support a CEO actually needs (compared to, say, what they’re asking for) are dead-on. For someone who self-proclaims, “I’m back-end, and I prefer it that way,” she absolutely nails what it takes for a CEO to thrive.  Quick overview of what we cover: <ul><li>Why every visionary needs an integrator</li><li>How Laura transitioned from being Alex’s lifelong BFF to the COO of her dreams </li><li>What someone’s CV indicates about their COO potential (even if it never before included the term ‘COO’)</li><li>Why taking on the role of COO in a start-up looks like building the plane while flying it</li><li>How Laura defines sustainability from a COO POV – aka – how long Alex’s business can run…without Alex</li><li>Why Laura’s role as COO sometimes makes her the Debbie Downer in the room </li><li>The ways that Laura chooses to be client-facing, and how that has helped their clients find their ‘own Laura’</li><li>How to pivot your business’ focus…and not lose your business in the process</li><li>Why Laura insists that “giving them the space to dream” is a CEO job requirement </li></ul>RESOURCES: <ul><li><a href="http://soulpreneur.co/membership">Click here</a> to join Adriane’s Scalable Foundations Membership</li><li><a href="https://www.soulpreneur.co/lab">Click here</a> to get on the waitlist for Sustainable Growth Lab</li><li><a href="https://www.soulpreneur.co/agency">Click here</a> to work with Adriane and the Soulpreneur Agency</li><li><a href="https://alexbeadon.ewebinar.com/webinar/the-launch-expansion-method-training-7320?utm_source=referral&amp;utm_medium=collaboration&amp;utm_campaign=lemtraining&amp;utm_term=sustainablescalingpodcast&amp;utm_content=adrianegalea">Click here</a> for Launch Expansion Method Training! Learn how to scale your online course to six, multi-six, or even SEVEN figures with this FREE training!</li></ul>LET’S CONNECT: <ul><li>Follow Soulpreneur: <a href="https://www.instagram.com/soulpreneur_co">@soulpreneur_co</a></li><li>Follow Sustainable Scaling: <a href="https://www.instagram.com/sustainablescaling">@sustainablescaling</a> </li><li>Follow Adriane <a href="https://www.instagram.com/adrianegalea">@adrianegalea</a></li><li>Visit the website: <a href="https://www.soulpreneur.co">soulpreneur.co</a></li></ul>CONNECT WITH TEAM BEADON: <ul><li>Follow Alex: <a href="http://www.instagram.com/alexbeadon">@alexbeadon</a></li><li>Visit their website: <a href="http://www.alexbeadon.com">www.alexbeadon.com</a> </li></ul> Laura Marston is Alex Beadon’s COO and helps her with all things team, systems, processes, efficiency, and organization. Together they’ve built a tried and tested launch strategy and business organization system that they love. She also shows up as a mentor in Alex's courses to make sure all their clients are thinking about every side of offer creation and launching.- - - - - - - - - - - - - - - -Loved this episode? If you leave a review or share it with your friends on social, my team will send you a copy of one of our favorite business resources! Take a screenshot and email it over to us at <a href="mailto:support@soulpreneur.co">support@soulpreneur.co</a> or DM it to <a href="https://www.instagram.com/sustainablescaling/?hl=en">@sustainablescaling</a> This episode was first published at <a href="https://sustainablescaling.co/032">SustainableScaling.co/032</a>

How a COO Supports a CEO (Finding Your Actual Biz Bestie) with Laura Marston: Team Beadon Visionary / Integrator Series 2 of 3