Private and Premium Podcasting Use Cases Keeping a podcast limited to a certain group of listeners gained popularity in recent years, especially due to a major switch to remote working. Blubrry offers a wonderful option for those interested in keeping...

Private and Premium Podcasting Use Cases 
Keeping a podcast limited to a certain group of listeners gained popularity in recent years, especially due to a major switch to remote working. Blubrry offers a wonderful option for those interested in keeping a podcast secure and private, set to an audience of your discretion. Today, we go over when it's best to use private or premium. 
Today’s Hosts: Todd Cochrane and Mike Dell 
We review the use cases for private and premium podcasting and when is the best time to utilize these publishing options. Read here to learn more about Blubrry's private and premium podcasting. 
Should You Do It 
Private podcasting offers a highly secure method for communicating with your team members effectively. 
Use cases:  
 
 	Proprietary business information for companies and organizations 
 	Employee communication (instead of memos)  
 	Membership information for an organization or club 
 	Training videos and other information for onboarding employees or members 
 
Pros: 
 
 	More secure 
 	Dedicated app for listening/viewing content 
 	Dedicated page (PWA) for listening/viewing content 
 	More control over who listens 
 
Cons: 
 
 	Higher cost 
 	The inability to subscribe in “normal” podcast apps 
 
Premium podcasting caters to those seeking to monetize their shows by offering exclusive content for purchase by the public, or providing clubs and group members with special access to unique material. 
Use cases:  
 
 	To monetize a show that is popular without the need for advertising 
 	You can offer ad free versions of your show to subscribers 
 	You can have early access for subscribers 
 	Publish bonus content for your free podcast if people subscribe 
 
Pros:  
 
 	Less costly than private 
 	Ability to subscribe in podcast apps 
 	Can be done on your own domain  
 	More control of the look and feel 
 
Cons:  
 
 	Less secure 
 	Harder to manage (in most cases) 
 	Requires another plugin (membership plugin) to implement on WordPress 
 
Both are great solutions to navigating online relationships with listeners, necessary in a remote world. 
 
 
 
Got a subject you would like us to cover on the show, Drop an email to mike@blubrry.com (audio, text, video), and we may use it. You can also post a question on the Blubrry Podcasting Facebook group. 
 
The best place for support with any Blubrry product or service is our ticket system (https://blubrry.com/support/). Tickets give the whole team access rather than direct emails or calls. 
 
Fill out our listener survey at surveys.blubrry.com/podcastinsider 
 
 	Schedule a one-on-one with Todd (hosting customers only). Email todd@blubrry.com 
 	Schedule a tech checkup with Mike (hosting customers only). Email mike@blubrry.com 
 	Send us your podcast sticker and a self-addressed stamped envelope (SASE) and we will send you a Blubrry care package. 
 
Our mailing address: 
Blubrry – MacKenzie 
150 E. Campus View Blvd. #180 
Columbus, Ohio 43235

Blubrry

Columbus Ohio USA

Mike Dell

Private and Premium Podcasting – PCI 344